Dear Sisters/Brothers, This is to inform you that the 'Sri Dattatreya Jayanti' falls on 3rd December 2017 (Sunday). This auspicious day indicates the birth anniversary of Hindu deity encompassing the trinity of Brahma, Vishnu and Shiva, collectively known as Trimurti. The main significance of this day is that it protects individuals from ancestral issues. The Great Guru 'Dattatreya' is known to guide people to live a good life in the right manner. Worshiping Him on the day of his incarnation helps devotees to lead a prosperous life. Naam jaap of few hundred / thousand times is very beneficial to everyone on Dattatreya Jayanti. It is important that one do more Japs for severe problems as compared to small issues of life. Chanting mantras like “Sree guru dattatreyaya namah” or Om Shri Gurudev Datta is quite beneficial for purity in mind and soul. Important Timings On Dattatreya Jayanti Sunrise - 03-Dec-2017 06:56 AM Sunset - 03-Dec-2017 17:36 PM Purnima Tithi Begins - 03-Dec-2017 00:57 AM Purnima Tithi Ends - 03-Dec-2017 21:17 PM Hence I kindly request you to worship Sri Datta on this auspicious day and Get His blessings and live happily with your family. cheers Sairam