It was kind of amusing where the motherinlaw talks in dual tones- the sweet part of the biscuit makes her say sweet and nice things and the salty part makes her ay strict things. The Ad is not aclear depiction of the urban mil-dil but still I found it cute. :-D
@shruthipraveen some advertisements look crazy some are very interesting, some totally rubbish. Any how the crackjack advertisement you have mentioned I too like that though have no real logic.