#MondayBlues This is IBM's successful marketing automation solution for business, a Watson AI engine that is trained to retrieve and sort useful psychographic information (obtained from user emails, blog posts, texts, online searches, purchases, reviews, social media likes, comments and shares). Businesses then use the insights provided and target customised content with paid marketing campaigns, to increase their chances of impact, influencing our decision making in the process. Mission accomplished, case in point Cambridge Analytica. What Is Psychographics? Understanding The ‘Dark Arts’ Of Marketing That Brought Down Cambridge Analytica Go figure.
#ChipO(r)n! World’s smallest (1mm x 1mm) computer to monitor, analyze, communicate, and even act on data. IBM plans to use these tiny computers as "crypto anchors" or tags - linked to a global network of computers that will record and manage digital transactions via #Blockchain technology. These "tamper-proof digital fingerprints" can be embedded into products, to make authentic goods identifiable and ensure counterfeit protection, end to end. IBM‘s ‘5 in 5‘.
#WackyWednesday! 3D miniature tissues (organoids, and organs-on-chips) - to study and understand better human biology and diseases. “Mini brains” or “Brain organoids” are models grown to mimic the brains of people with specific neurological disorders, to research on treatments.
#WTHWednesday! Virtual Border Wall? AI and VR technologies to figure out who (or what) is crossing the border between the US and Mexico. The big idea: The startup hopes the Department of Homeland Security will want to pay for its virtual border-wall technology. The tech has helped US Customs and Border Protection to identify 55 people crossing the border illegally over 10 weeks! Virtual real estate? Digital "Genesis city" has fixed (virtual) dimensions with 90,000 plots that make it about the size of a digital Washington, D.C. Argentine coders Esteban Ordano and Ari Meilich created the city, part of a broader digital world called Decentraland, using Ethereum blockchain. 1,100-square-foot plots in Genesis City are selling for as much as $200,000!
#WhatTheWhats Amazon's facial recognition product, Rekognition. Creepy much? Lol. Now that the police departments use AI and drones to fight crime, Economist explores criminal justice algorithms, usages, and the ethical concerns involved. Very lonnng read but good points made, worth to know (Imho). I know what you’ll do next summer!
#ThrowbackThursday Back in the times of 'Ancient (dial-up) Internet' I guess, there was a "humble Coke machine" in Pittsburgh reporting its contents through the university network. Nichols wrote a few friends about his idea to track the machine’s contents remotely and put an end to unsatisfying soda runs once and for all. Soon, two other students — Mike Kazar and Ivor Durham — and a research engineer at the university, John Zsarnay, began working alongside him to make it happen. It was, as far as anyone knows, the world’s first IoT device! The little-known story of the first IoT device!
Similar usecase about Crowd"Powered" clean energy technology for social good. HomeSmart AI learns every home’s energy requirements from prior usafe data and adjusts power output accordingly. Tiny tweaks like automatic lights and TV screens dims, lowering speaker volumes, slowing fans etc... AI Helps Africa Bypass the Grid. Niceee!
